Blog
Thoughts, ideas, and updates from Avarin Advisory, covering digital sustainability, accessibility, and what we’ve been working on.
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The FTSE 100 talks about sustainability. We measured what its homepages weigh.
Digital sustainability is not a well-known idea. We’ve raised it in enough conversations now to be fairly sure of that, and not just with people…
Category: Digital Sustainability -
Original research: What B Corp websites reveal about the state of digital sustainability
When organisations talk about sustainability, the focus tends to land on familiar ground. Energy usage, supply chains, procurement, travel policies and waste reduction are usually…
Category: Digital Sustainability -
Super El Niño: Not Just a Weather Story
If the next super El Niño arrives, the headlines will probably focus on the weather. Heat. Flooding. Drought. Disrupted harvests. Pressure on energy grids. Another…
Category: Digital Sustainability -
WCAG accessibility levels by country: what standard does your website actually need to meet?
Most people have heard of WCAG. Some people know that AA is usually the target. Fewer people know which version of WCAG applies in which…
Category: Accessibility -
Why planting trees for carbon offsetting isn’t as simple as “25kg per year”
You’ve almost certainly seen the stat before: a single tree absorbs around 25kg of CO₂ per year. It’s clean, memorable, and incredibly useful if you’re…
Category: Carbon Offsetting -
Why your custom font might be hurting your website (and what to use instead)
Typography is one of the first things defined in any brand. Fonts are chosen carefully, documented properly, and applied consistently across everything from pitch decks…
Category: Digital Sustainability -
Everything you need to know about the European Accessibility Act
Accessibility is no longer something businesses can afford to treat as a secondary consideration. The European Accessibility Act (EAA) is now in force, and for…
Category: Accessibility -
Screen reader accessibility: What your website needs to get right
Website accessibility is often discussed in broad terms, but when you look at how people actually use websites, the gaps become much clearer. For users…
Category: Accessibility -
Colour contrast and accessibility: when your brand starts to work against you
If people have to work to read your website, you’re losing attention before they’ve even engaged with your content. Colour contrast is one of the…
Category: Accessibility
Start making the world a better place
Whether you’re looking for quick wins or a longer-term strategy, we’ll help you understand where you are today and what practical steps will make the biggest difference. If you’re ready to move beyond good intentions and start making measurable change, we’re here to help.